Regarding the relationship between Julián Álvarez and Atlético Madrid supporters, newspaper AS published an article stating that the club has paid the price for dropped points and public conflict in the current difficult situation. If Julián Álvarez wants to regain the fans' forgiveness, he must genuinely commit to staying and win back their affection through his performances.

Simeone's stance is crystal clear: "If we want to compete for the title, we need to be united and have a number nine, and a very good number nine. We have someone like that in our squad, and we need to protect him... I'm very happy with our current squad, and everyone needs to be united. If we can maintain this unity, God willing, we will win the trophy."
Simeone repeatedly emphasizes that achieving great goals requires a solid team foundation, a world-class striker, and collective effort from the club, players, coaching staff, and fans. Currently, Atlético Madrid is precisely lacking these two things.
Atlético Madrid's summer signings are impressive, with Hulmand, Lee, and Grimaldo joining the squad, and Romero not yet making an appearance. There are also many experienced veterans like Oblak, Pübil, Koke, Yáñez, Barrios, Koke, Julián, Baena, and Luckman. However, the team's number nine position has consistently remained a weak point.
The root of all the conflict can be traced back to June 22, when the World Cup was underway and Messi was making headlines. After Argentina played Austria, Julián Álvarez stated: "For everyone, the best outcome is a transfer. I want to make my dream come true," and his dream was to join Barcelona. As the most important striker under Simeone's command, his future now hangs in the balance, and the team unity the club cherishes has evaporated.
Before and after Atlético Madrid's match against Villarreal, fans made it clear through their actions that they had not forgotten Julián Álvarez's words. Booing and mocking chants echoed throughout the stadium, and their own players faced hostility from fans at the Metropolitano. The atmosphere was bleak and shameful, and the team lost points as a result. This summer's transfer drama has added another layer of difficult conflict, making the situation increasingly uncomfortable.
There are only 8 days left before the transfer window closes, leaving little room for negotiations between all parties. Atlético Madrid's position is firm: they will not sell Julián Álvarez to Barcelona. The player's dream cannot come true.
Barcelona and Atlético Madrid are direct competitors in La Liga. Atlético Madrid has accused Barcelona of illegally contacting their key players during last season's competition, violating transfer market regulations. While the two teams continue to face each other directly in the Copa del Rey and Champions League, Atlético Madrid has filed a complaint with La Liga. Atlético Madrid also claims that Barcelona pressured Julián Álvarez into publicly requesting a transfer to reduce the transfer fee. Barcelona's offer of 100 million euros, to be paid in installments, is far below Julián Álvarez's market value, which Transfermarkt estimates at 120 million euros. This deal would be beneficial for Barcelona either way: whether acquiring a superstar at a discount or creating a time bomb in Simeone's locker room. The decision rests with Atlético Madrid.
The average premium in the current transfer market is 43% above the player's estimated value, so a reasonable transfer fee for Julián Álvarez should exceed 155 million euros. Various deals in football this summer further emphasize the madness of this market: Tottenham spent 100 million euros to sign Savinho, who played for Manchester City for two seasons with a combined total of 7 goals and 13 assists, while Julián Álvarez contributed 49 goals and 17 assists throughout his time at Atlético Madrid.
Atlético Madrid knows that if they sell Julián Álvarez at a discount, the club won't have enough funds to find a replacement of equal quality, let alone the fact that time is running out. However, the "Colchoneros" have a firm stance, and even offers of 150 or 200 million euros won't make them release Julián Álvarez; he will only be released if the 500 million euro release clause is triggered. Barcelona's rejection is not just a sporting consideration but also stems from how the rival's conduct in this deal has bred resentment at Atlético Madrid. Julián Álvarez is not for sale. Arsenal has shown interest in signing him, but the player himself seems uninterested in this potential option.
But here's the problem: when a star player's heart is no longer with the team and he's also at odds with the fans, can such a situation continue? There are many cases in football where players create turmoil about leaving but ultimately stay, and Messi once experienced a similar situation at Barcelona. Time and goals might help heal the wounds, but in most cases, such conflicts are simply postponed until next summer and continue to fester. To achieve reconciliation requires multiple conditions: the player must be willing to stay, win back the fans' affection through performances on the pitch, and simultaneously, the fans must be willing to forgive.
Now there are only eight days left in the transfer window. Simeone has repeatedly emphasized that the team needs a world-class number nine and a good team atmosphere, neither of which currently exist. The legendary quote often attributed to Valdano states: "When a man says he wants to leave, his heart has already left." From Julián Álvarez's demeanor, eyes, expressions, and behavior in training and interactions with teammates, outsiders get this feeling.
Diego Simeone understands this deeply, saying: "Unity makes us stronger, and this is what makes Atlético Madrid different from other teams. Julián is our player, and as everyone says, we will fight our best for him on the pitch, together."
Second captain Oblak added: "We all need to be united. Julián is here now, fighting alongside us. As long as he's with the team, we will fully support him, and we know how much value he can bring. The current situation isn't easy for anyone, but I hope everything can be resolved properly and everyone will be happy at the end of the season."
"As long as he's with the team" is the phrase every player interviewed repeatedly used when discussing this difficult issue. Atlético Madrid's attack needs a star player who can decide matches urgently, and Julián Álvarez has such ability—if he's willing.
On one side is the team's urgent personnel need, and on the other side is an untenable and frightening situation, with team unity hanging by a thread. This transfer saga will continue for eight more days. Atlético Madrid's position remains unchanged: Julián Álvarez will continue to wear the red and white shirt and fight for the championship, but only if the uncontrollable situation can be reversed. As it stands, both the player and Atlético Madrid have become losers. The countdown of this time bomb in the locker room continues, and Simeone must play the role of bomb disposal expert to prevent it from detonating in time.
The future is fraught with uncertainty, and football itself has been sidelined. This is not a good sign for a new season that should begin with high expectations. What remains for Atlético Madrid is eight more days of the transfer window and three consecutive away matches to ease the public conflict. The team cannot survive without Julián Álvarez and cannot tolerate the current stalemate. This problem is nearly unsolvable, and the team has already paid the price in dropped points and public conflict.
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Atletico Madrid
Julián Alvarez
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