According to AS, Barcelona has launched a new long-term personal license model, generating 380 million euros in revenue.

AS points out that the new Spotify Camp Nou will be one of Barcelona's key economic pillars for increasing revenue. As the board has repeatedly emphasized, the club's sustainability and competitiveness depend on the development of the new stadium, and current progress suggests the project is moving in the right direction. The VIP business has already started generating revenue, which explains why Barcelona is so committed to this model. According to data released by Barcelona, nearly 5,000 VIP seats have been sold, generating over 380 million euros in revenue through contracts of various durations.

Barcelona has announced a new personal license model, where buyers can acquire exclusive use of a VIP seat for 15 or 30 years through a one-time upfront payment. The club will offer the remaining approximately 2,000 VIP seats to the market in this format. These operations are being advanced by Barcelona in partnership with Legends Global. Through this new seat model, Barcelona is securing revenue upfront and locking in customers to the new Spotify Camp Nou for years to come. The club initially projected that these 2,000 seats could generate approximately 700 million euros in revenue over 15 and 30 years.

The Spotify Camp Nou will feature approximately 9,400 VIP and Hospitality seats, more than triple the number in the old stadium. By May 2025, Barcelona had already sold over 3,700 seats, with mid-to-long-term revenue estimates exceeding 335 million euros at that time. Now, with nearly 5,000 seats sold, this figure has risen to 380 million euros. Barcelona hopes the Spotify Camp Nou will generate income on both match days and non-match days, with these new luxury seats further amplifying the economic return per seat.

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